Disseminate Unifying Content, Media Advised

The Kenya Film Classification Board (KFCB), North Rift Regional Manager, Mr. Emanuel Mbutu, has urged content creators to create and disseminate content that promotes peace and Kenya's culture as well as national values as the country gears up for the August 9th General Election.

Speaking during a public sensitization exercise organized by the Uasin Gishu Journalists Association in Langas, Eldoret, to commemorate the World Press Freedom Day, Mr. Mbutu advised content creators to shun content that propagates hate speech, propaganda and incitement.

"Film and media content has the power to jeopardize peace and security, especially during this electioneering period and therefore should act responsibly," Mr. Mbutu said.

During the event, Mr. Mbutu and his team sensitized participants among them journalists, children and religious leaders on the Board's regulatory mandate, programs and campaigns.

He also enlightened participants on the dangers of creating and consuming inappropriate content and instead urged them to consume media content responsibly.

Mr. Mbutu's team in collaboration with the Uasin Gishu Journalists Association later visited the Jesus Love Ministry Children's Home and interacted with children, mainly orphans, and donated foodstuff and clothing, among other items.

The KFCB Uasin Gishu office is situated at the KVDS Plaza, Oloo Street, 10th Floor, in Eldoret Town. For further clarifications or concerns, kindly reach us via our Live chat on www.kfcb.go.ke.